Why is Audi considered one of the top luxury car brands?

I have heard many people rave about Audi cars, but I am curious to know what makes them stand out from other luxury car brands. Can someone explain the factors that contribute to Audi's reputation as a top luxury brand?

Audi has consistently shown superior craftsmanship and attention to detail in their design and engineering. From the materials used to the technological features, Audi cars are built to provide a top-of-the-line luxury driving experience.